Oh Boy // Rihanna and the rise of the monogram trend
Rihanna on Jonathan Ross made a style statement this weekend by wearing the Boy London label top-to-toe. Whilst this look could have been a desperate cringe (Daniella Westbrook and her matching Burberry pram spring to mind), the results of RiRi’s social experiment were rather more positive: sales of Boy London immediately rose – up by 45% […]