Lions, tigers, top tunes and big hair. After exploring all the current evidence ladies, it looks like we have a micro trend on our hands. Welcome to the Jungle.
The anthem? For those of you that have spent the last week listening to Random Access Memories on some sort of hypnotic loop, you may have missed out on the stupid joy that is Basement Jaxx new single; Back 2 The Wild. It’s had a mixed reception online. I’m not sure why though. Think Shampoo teamed up Bananarama, via Japan, and then played the Hacienda. Seriously. How is that NOT amazing?? And that’s before we get to the video.
Next up, lioness hair. Naomi Campbell is flicks a new golden mane on the cover of Vogue Italia this month. Plus Rihanna’s fierce Barbie-meets-Aslan style surely owes the wild some credit.
On the catwalk, the Kenzo revival has galvanized the aesthetic. Their tiger sweatshirt is the sleeper hit street style slogan of the summer. The whole SS13 collection made utility gear and exotic prints cool again. Kenzo visionary, Humberto Leon, explained: “We wanted to start from the beginning, to breathe new life into the idea of the jungle.”
Sometimes something as small as that can create a BIG roar.